Product Hunt Roundups

Product Hunt Picks & Roundups

Today, I thought I’d experiment with a new (potentially semi-regular) post format.

I’ll be sharing my thoughts on the latest and greatest (and occasionally not-so-great) from ProductHunt.

Here’s what I liked and disliked from today’s Hunts:

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Writing My First Gutenberg Block

Front-End Reviews

I’ve written about my love for WordPress’s Gutenberg editor before, so this weekend I thought I’d try my hand at writing my first block.

I wanted to make something that would make maintaining the UX Engineer Playbook a bit easier.

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The First Hundred Users

Growth Hacking Startups & Tech

The startup world gives so much attention to the first million users, that we often forget about the first hundred.

The first hundred users are important. Arguably far more important than the next 999,900.

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Hubris & Humility

Startups & Tech

In its infancy, a startup is a delicate thing.

People won’t rush to your door or shower you with praise. In fact, most won’t even take the time to shower you with criticism, even when your product sorely deserves it.

VCs, founders, and startup luminaries all seem to agree that before Product-Market fit, startups take grit to keep going.

But what is grit?

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Quick & Easy

Startups & Tech

Projects that seem quick and easy rarely are.

This is because we forget all kinds of things when we estimate:

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Averages Aren’t Benchmarks

Analytics Startups & Tech UX Engineering

Averages make very poor benchmarks.

I get it. You want to know what typical acquisition, activation, and referral rates look like. You want this information as a signpost to evaluate your own product’s performance.

But there are two huge problems with comparing your product to the average:

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ID Numbers


Many companies (and government agencies) assign customers ID numbers.

This is completely reasonable. At certain scale, when correctly ascertaining identity is vital, a unique identifier is a basic requirement.

But most companies don’t even try to make the user experience around ID numbers easy.

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Handling Asymmetry in Logo Design


I recently designed a logo for Swish:

We wanted the logo to feel modern, yet playful, so I designed a simple icon and used a clean, iconic font.

The only problem? The word swish is relatively asymmetrical. The word ends on an ascender and has no descenders.

Ascenders are the parts of certain letters that extend above the baseline.
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Startups & Tech

Speaking of the pitfalls of outsourcing important work, have you ever noticed how many so-called experts there are who’ve succeeded at virtually nothing?

Today I got an email from the CEO of a prominent local design agency, announcing yet another book. This guy drives me crazy.

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Startups & Tech

In my experience, startups over rely on agencies.

Don’t get me wrong—agencies can be fantastic for one-off, timeboxed work. Projects like designing the company logo or building a one-off tool are great fits for agencies. They’re discrete pieces of work with a clear start and end. While they may be important, they probably won’t make or break the company.

But too often startups rely on agencies for their most important work.

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